Influencer Marketing Platform — Process & Decisions

This case explores the evolution of a complex SaaS platform for influencer marketing, covering key challenges in scalability, usability, and data-driven decision-making. It highlights UX methodologies, research practices, and design system development, as well as specific features across both creator-facing products and administrative tools, from discovery to implementation.

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Restaurant Platform — Brand, Product & Experience

This case presents the development of a white-label SaaS platform for restaurants, focusing on operational efficiency, usability, and business impact. It covers end-to-end product work, from branding and marketing to UX design and front-end development, including both the administrative system and the consumer-facing app.

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